Latex is the last thing that crops up in your mind when someone mentions poufs. However Italian designer Ricrea begs to differ and has quite cleverly used latex for creating the Latex Roll Pouf. Don’t be fooled by the whimsical and quirky form factor of the pouf since it also emphasizes on conscientious design by following the principle of “upcycling”. All the poufs have been from discarded latex from the shoe industry, more specifically from the left off materials from the production of insoles. Thus there is no question about the softness of the material and the poufs end up being ergonomically correct and extremely comfortable.